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SEM

Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). According to the Search Engine Marketing Professional Organization, SEM methods include: search engine optimization (or SEO), paid placement, contextual advertising, and paid inclusion. Other sources, including the New York Times, define SEM as the practice of buying paid search listings.

SEO

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym "SEO" can also refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.

Another class of techniques, known as black hat SEO or Spamdexing, use methods such as link farms and keyword stuffing that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.

7101 IsLaNds

7101 islands

Tayabas City

The City of Tayabas, Quezon (Filipino: Lungsod ng Tayabas, Quezon) is a component city in the province of Quezon, Philippines. It was once the capital of the province. According to the 2000 census, it has a population of 70,985 people in 15,155 households. Tayabas is known for lambanog (coconut wine) and sweet food/delicacies, as well as resorts.
On March 18, 2007, Republic Act No. 9398, An Act Converting the Municipality of Tayabas in the Province of Quezon into a Component City to be known as City of Tayabas, was enacted into law. On July 14, 2007, the municipality held a plebiscite to ratify the conversion of the said act, with the residents voting in favor of the move, although there was a low turnout of voters for the plebiscite.